Neelima ThummaProgressive Profiling with Interactive EmailsInteractive Emails - moving away from the strategy of Hope
Sonal BabelZero-Party Data + Building Trust with Interaction Studio.As privacy laws and regulations get more restrictive & as the third-party cookies crumble, marketers will have to build trust to get data.
Neelima ThummaDebugging problems with Contact Object Sync - Contact ID replaced with GUIDHow to fix Marketing Cloud Connect Issue when a GUID is generated.
Sheetal ShelkeEinstein Recipes: Transparent, Trainable, and Zero-Code Machine Learning Algorithms Create zero-code machine learning algorithms to drive visitor engagement in minutes using Einstein Recipes.
Lauren PiziTraining & Salesforce Marketing CloudIt's your Ferrari. We configured it. We want you to drive it.
Lauren PiziJourneyBlazers is now a Salesforce CDP Approved Partner!Today's customer moves seamlessly across channels (SMS, App and Emails) & expects the consistent experiences/offers/personalizations...
Gaurav PawarRealtime, Personalized and Relevant Experiences with Interaction StudioAs an end consumer I expect my Brands to always stay relevant and I want them to know me, my evolving affinities and my preferences....
Gaurav PawarWhat's your excuse for not implementing an Omni-channel Journey?We have seen marketers and IT strive for an amazing omni-channel vision with their newly purchased SFMC platform. However, that dream gets d
Lauren PiziWhy Marketing and IT Need to Work Together for a Successful Marketing Cloud TransformationSalesforce Marketing Cloud provides a lot of advanced capabilities to enable marketers to communicate with the right audiences at the...
Gaurav PawarFive Key Considerations For Implementing Salesforce Marketing Cloud In Regulated IndustriesHIPAA, ACA, SOX, FINRA & other regulations dictate marketing ops. We uncover how SFMC can be calibrated in these regulated industries.
Gaurav PawarReactive to Predictive Marketing...“We need a scalable and a reusable approach across multiple business segments to – capture, segment and target Customers that are...
Gaurav PawarGet The Journey Right - Part ISalesforce Marketing Cloud Journey Builder enables marketers to design, visualize and execute cross-channel marketing campaigns. It...